Despite the influx of Boston-area residents, the South Shore is still surprisingly moderate to conservative, with McCain beating Obama in several towns and coming darn close in many more.
I noticed it in my area recently, where McCain signs greatly outnumbered those for Obama.
Along with the North Shore and parts of MetroWest, this is Boston talk radio’s target audience, NOT the city itself.
If you don’t know that by now, you shouldn’t be on the air or programming a radio station.
Thanks to tonight’s national election results, talk radio is now in for an unprecedented audience surge, the one format that will grow as music FM dies.
Let’s hope our local stations, including WRKO’s post-Entercom owners, get a handle on this quickly and capitalize on it.
Tags: Boston, Entercom, Massachusetts, Metro, North Shore, South Shore, talk radio, WRKO
November 4th, 2008
I don’t think it’s much of a surprise to anyone that Question One was defeated.
Even in some South Shore towns where McCain is actually beating Obama, the income tax repeal initiative is being crushed.
Public sector unions spent (wasted?) millions fighting it, even though it probably never would have passed.
And yet, this could have been a great year for a measure like this, if only it had been a bit less radical.
I do believe taxpayer advocates should try again, but with a measure that reaffirms the electorate’s previous desire to cut the rate to a flat 5%. At best, a 4% measure might have a prayer.
But to push to eliminate the tax entirely in two years, without having the war chest to make the case for it, is an exercise in futility.
When even McCain voters aren’t backing the measure, it’s time to rethink the strategy.
Tags: Barack Obama, mccain voters, South Shore, taxpayer advocates
November 4th, 2008